Are you hoping to begin a side hustle as a copywriter but aren’t sure how to get started?
Copywriting is the perfect side hustle for many reasons. Not only can it pay well, but you can work as a freelance copywriter from anywhere in the world as long as you have internet access. Plus, all kinds of industries and companies need copywriters to craft stories and messages about their brand.
How do you launch your side hustle? Keep reading “a guide to start your copywriter side hustle.”
No one is going to hire you as a copywriter if you can’t first demonstrate your writing chops. The best way to showcase your skills as a copywriter is to build a portfolio.
A portfolio will not only make it easier for you to apply for jobs, but it’ll also help you pitch to clients directly. Your portfolio should include a range of copywriting samples, from emails to online ads to magazine ads.
If you don’t have any experience as a copywriter, don’t let it stop you from creating a portfolio. You can volunteer to do some copywriting for a non-profit, or you can make some mock samples based on an imaginary company or one that already exists.
Know Where to Look for Jobs
One of the biggest mistakes you can make as a freelance copywriter is taking jobs that pay pennies to “build your experience.” Even if you don’t have years of experience as a copywriter, you can still land well-paying jobs from the get-go.
To find quality clients, start by reaching out to those in your direct network. For example, if you used to be a hairstylist, reach out to the salon you worked for to see if they’re in need of a copywriter.
We also suggest searching job boards specifically aimed at writers, such as ProBlogger. And, don’t be afraid to pitch to clients directly via email. When cold emailing a client, explain how your copywriting skills can benefit their business. It can help to create a small sample of ad copy or some other type of copy for the client to look at to show your familiarity with the brand.
To be successful as a freelance copywriter, you need to market yourself. You’ll land most of your copywriting gigs online, so make sure you have a strong web presence.
We suggest creating a website dedicated to your copywriting services. On the site, you can display your portfolio, testimonials, services, and more. You should also optimize your LinkedIn profile so people know you’re a copywriter who is looking for work.
And, don’t be afraid to attend in-person networking events to land some gigs.
A Guide to Start Your Copywriter Side Hustle: Time to Launch Your Side Hustle!
By following the above steps, you’ll be well on your way to launching your side hustle as a copywriter. While copywriting won’t make you rich overnight, it can help you build a steady stream of extra income.
If you’re on the hunt for freelance writing jobs, check out this post on the best freelance writing jobs for beginners.